Articles · Local SEO & Google Maps
Local SEO & Google Maps.
Most small business enquiries start with a local search. These guides cover the things that actually move the needle in the map pack — your Google Business Profile, reviews, on-page signals and structured data.
Local search is won on a handful of unglamorous fundamentals: a complete and accurate Google Business Profile, a steady flow of genuine reviews, consistent business details across the web, and pages on your own site that clearly state what you do and where you do it. Everything in this topic builds on those four things.
Want your business showing up in the map pack? That's exactly what our local SEO work is for.
All local seo & google maps guides
How AI Search and Google AI Overviews Are Changing SEO in 2026
AI answers are eating the top of the search results page. For local small businesses, the picture is less bleak than the headlines suggest.
How to Respond to Google Reviews (the Good Ones and the Bad Ones)
A calm, human reply to a one-star review sells you better than ten five-star reviews with no response. Here's how to handle both.
Schema Markup for Local Businesses, Explained in Plain English
Schema markup is just a label telling Google what your page is about. Here's which types a local business needs — and which ones are a waste of time.
How to Check If Your Website Is Ranking on Google (A Small Business Owner's Guide)
Googling your own business name tells you almost nothing about where you actually rank. Here are the free, correct methods — and what to do with the numbers once you have them.
How to Get More Google Reviews (Without Buying Them)
Reviews are the single biggest local ranking factor after distance. Here's how to get more of them — without ever paying for a fake one.
Google Business Profile SEO in 2026 and How Local Businesses Can Rank Higher on Google
Your Google Business Profile is one of the strongest local ranking signals in 2026. Here's how Cambridgeshire businesses can use it to win more local enquiries.
Local SEO Guide for Tradespeople: Get Found in Your Town
Plumbers, electricians, builders: this is the practical local SEO playbook that gets your phone ringing — without paid ads.
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Turning visitors into enquiries — layout, copy and trust.
Explore topic 7 guidesRunning & maintaining
Maintenance, security, domains, accessibility and the legal bits.
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